Deal intelligence for enterprise accounts

Every enterprise account
has a way in.
LightGTM finds it.

Give every sales rep the intelligence to work your target accounts the way your best rep does, without adding headcount. Know which accounts are ready now, who to approach first, and what each stakeholder needs to hear. Then the brief moves with the deal: it rebuilds after every meeting, until close.

Find the way into your next accountIntelligence in ~2 hours · account-specific, not a database lookupSee a sample brief →
Accounts
All (183)
● Hot (23)
Active (38)
Watching (91)
Queued (31)
Hot
Ryder System· IT transformation liveHIGH FIT
Logistics · $11.8B · CEO: "Legacy costs no longer acceptable." New VP IT from AWS. Vendor review open.
Key signal: Mid-transformation, no vendor locked in. CTO keynoting conference in 18 days. Budget closes in 11 weeks.
Next action: Contact new VP IT Operations this week — active vendor assessment now.
Live — IT modernization
Open — vendor selection
Active — Q2 budget
9.1
ICP
FedExResearchedHIGH FIT
NYSE: FDX · Logistics · $88B · 16 signals · Spin-off window: 12d
2026-04-02
Spin-off: 12d
Hot
Cognizant· CIO AI mandateHIGH FIT
IT Services · $19.4B · CIO keynote May. IT modernization blog series.
Warm
MaerskMED FIT
Logistics · $39B · New CTO appointed Jan 2026. Building internal AI platform.
Cold
AccentureMED FIT
IT Services · $64B · No new signals since last scan
Last scan: 2026-04-01

Built from the account out.

Account-specific context, what's happening at that company right now, connected to your product, your proof points, and your competitive position. Not assembled from internal tools.

BEFORE ENTRY
Which account, who first, why now.

Identifies which accounts on your target list are ready now, who to approach first, and what each stakeholder needs to hear. Built from live signals at the account, before it exists in your CRM.

WAVE 1WAVE 2WARM INTRO ONLY!
AFTER THE FIRST MEETING
The brief rebuilds around what the account said.

Discovery findings folded in. The committee updated with who really showed up. Objections in the words they used. The demo built for this committee, this quarter, this mandate.

VP PLATFORM · ACTIVE4 touches · last 2dCTO · ACTIVE2 touches · last 6dCFO · QUIET14 days · re-engageCOMPLIANCE · UNCOVEREDno contact yetNEXTRe-engage CFO · 3d
IN THE DEAL
What to do next, and what is still unproven.

Which stakeholder has gone quiet. Which committee seat is still uncovered. What the business case still has to prove before commercial. The next move, with a date on it.

EVERY DEAL AFTER
Every deal makes the next one easier.

Decision traces from each deal — what stakeholder led, what objection mattered, what framing accelerated approval — feed back into the intelligence layer. The system learns how your buyers actually buy.

01  /  Account intelligence

Know which accounts are ready. And why right now.

Earnings signals, leadership changes, regulatory shifts, competitive moves. Time-stamped and ranked by urgency. Tells you which accounts on your target list are live — and what's changed since you last looked.

Get your first account intel
Accounts
Your target list · sorted by urgency
All (24)
● Hot (4)
Active (7)
Watching (11)
Queued (2)
Hot
Acme Corp· IT transformation liveHIGH FIT
Enterprise Software · $3.2B · New CTO from AWS · No vendor locked in
What's happening: 9 months into platform consolidation. New CTO from AWS. 4 legacy systems, no unified data layer. No governance vendor announced.
Why now: User conference in 18 days. CTO keynoting publicly. Board review Q3. Budget cycle closes in 11 weeks.
What's missing: No integration vendor announced. Departed VP Data left vendor contracts in review — open slot confirmed.
Live — IT modernization
Open — vendor selection
Active — Q3 board review
4 signals · newest first
Apr 8
18d away
AcmeCon 2026. CTO keynoting "One Platform, One Truth." Entry window before keynote locks the narrative.
verified Acme Events
Mar 22
31d ago
CTO at SaaStr: "Show me impact in 30 days or we move on."
verified SaaStr Annual
Mar 10
43d ago
Q4 earnings: $840M (+12%). $180M allocated to integration programme.
verified Acme Q4 Earnings
Feb 15
66d ago
VP Data Engineering departed. Vendor contracts under review.
departure flagged LinkedIn
Not found
No integration vendor announced despite 4 legacy systems in migration. Open slot confirmed — enter before vendor selection closes.
8.9
ICP
Northvane SystemsResearchedHIGH FIT
SaaS · $1.1B · New CIO 3 months · Salesforce renewal in 60d · 11 signals
2026-04-12
Warm
Crestline HealthMED FIT
Healthcare SaaS · $640M · HIPAA audit Q3 · VP Data posted about compliance gaps
Cold
Ridgepoint Capital
Fintech · $320M · No new signals since last scan
Last scan: 2026-03-14
02  /  One account. Four views.

Who to approach. What they care about. What to say. What to ask.

One account workspace. Intelligence flows into stakeholder mapping, into outreach sequences, into meeting prep. Each layer is built from the same signals. Nothing is templated.

Acme Corp — Deal workspace
Enterprise Software · 8.4 ICP
Intelligence
Stakeholders
Outreach
Meeting prep
← tap tabs to explore
Summary
Platform consolidation 9 months in. New CTO from AWS. User conference in 18 days. No governance vendor announced.
18 days · Conference
11 weeks · Budget closes
Month 9 · CTO mandate
2 signals · newest first
Apr 8
18d away
AcmeCon 2026. CTO keynoting "One Platform, One Truth." Entry window before keynote locks the narrative.
verified Acme Events
Mar 22
31d ago
CTO at SaaStr: "Show me impact in 30 days or we move on."
verified SaaStr Annual
Not found
No governance vendor announced. VP Data departed — vendor contracts under review. Open slot confirmed.
03  /  Persona pitches

Three stakeholders. Three different reasons to buy.

Same product. The CFO needs a cost case. The CTO needs the keynote story to hold. Compliance needs an audit answer. LightGTM builds each conversation separately.

Acme Corp — Persona pitches
3 stakeholders · buying committee mapped
MR
Michael Rivera
CTO · Budget owner · Conference keynote in 18d
▲
What he actually cares about
Keynote narrative needs the governance layer to be credible. "One Platform, One Truth" has a visible gap without it. His evaluation metric: 30-day impact or he moves on — he said this publicly at SaaStr.
Business case frame
"Governance across 4 systems in 30 days. The One Platform keynote becomes a demonstration, not a roadmap. Q3 board review lands with proof."
Likely objection
"We're evaluating three vendors already."
Not a platform play. Governance layer sits on top of existing stack. 30-day pilot on one system. Low scope. Sarah already bought in.
DK
David Kim
CFO · Margin pressure · Cost case required before commercial
▼
LP
Lisa Patel
VP Compliance · HIPAA audit Q3 · Will block without an audit answer
▼
04  /  Meeting intelligence

Your AE has the meeting. Now what?

The demo isn't a product tour. It's built from what the CTO said publicly, what compliance needs to sign off, and what the departed VP's vendor contracts left open.

Demo flow timed to their evaluation criteria, not your standard deck order
Objections mapped to their own published statements — the CTO's SaaStr quote, the VP's LinkedIn post
Business case rebuilt after every conversation, updated as the deal moves through technical evaluation and commercial

Every conversation your team walks into is the most prepared conversation that prospect has had all quarter.

For the VP

Built for the rep. Read by the VP.

Every brief carries its own inspection layer. Committee coverage with the open seats flagged. Single-thread risk named, not smoothed over. Deal state, what changed, and next action on one line. You see how a deal is being run without reading a rep's notes.

Today that lives in every brief. A portfolio view across all your deals is where the product is headed.

This is not enrichment data. This is the judgment layer: which stakeholder leads, what each one needs to hear, why this account right now, and how to navigate the deal from first conversation to close.

The question

Who is missing. What is the real risk. What happens next.

After the fifth meeting, what does this know that your CRM doesn't?

Which problem the account confirmed, in their words. Who actually sits on the buying committee, and which seat is still uncovered. What each stakeholder said they need, and what was promised back. Who has gone quiet, and for how long. What the business case still has to prove.

The CRM records what happened. This decides what happens next.

Deal judgment.
The question your current stack can't answer.

Whether your team uses enrichment tools, enablement platforms, or just a CRM and LinkedIn, none of them answer the question that actually matters: which account this week, which stakeholder first, and what each person in the buying committee needs to hear based on what's actually happening at their company right now. That's deal judgment. It doesn't exist anywhere else in the stack.

Enrichment tools
Clay, 6sense, Bombora. Prioritise your target list. Surface buying intent signals.
LightGTM
Decides the entry point from signals intent tools miss — a departed VP, a public keynote topic, a budget line in an earnings call. That's why this account, this week, not just "in-market."
Enablement tools
Seismic, Highspot. Find the right asset at the right time. Manage your content library.
LightGTM
Builds the business case from each stakeholder's own mandate. The CTO said he evaluates by 30-day impact. The VP Compliance has a HIPAA audit in Q3. Each conversation starts from what they've already said they care about.
CRM tools
Salesforce, HubSpot. Record what happened. Track pipeline stage and activity history.
LightGTM
Tells you what to do before the first conversation. Account signals, entry point, outreach sequence — all before you've ever spoken to them.

Your team has the tools. What they don't have is the judgment layer — who to approach, what each stakeholder needs to hear, why this account right now. LightGTM builds that.

Before you ask.

Knowing who to target is different from knowing how to win them. Your ICP narrows the right accounts. LightGTM scores which ones are ready now, maps the buying committee, and builds the per-stakeholder business case — grounded in what's actually happening at that account. Generic ICP targeting gets you to the door. This gets you through it.
Signal tools tell you who to contact and when. LightGTM tells you how to navigate the deal. It maps the buying committee, decides the entry point, builds a different business case for the CFO versus the CTO, and tells you which objections to prepare for — all grounded in your specific product and what's happening at that account. That's deal judgment, not enrichment data.
Sales enablement tools surface the right existing asset at the right time. They manage what you've already created. LightGTM generates account-specific intelligence from scratch — who to approach, in what order, what each stakeholder needs to hear, and why now. It's not a content library. It's a deal navigation system.
No. It amplifies what pre-sales does. The research, stakeholder mapping, and business case structuring that currently takes 2 days per deal gets handled by LightGTM — so pre-sales can focus on what only humans do well: relationships, technical depth, and nuanced conversation. The same person supports more deals without the same prep burden.
Enterprise accounts with enough public signal — listed companies, organisations that publish earnings or regulatory filings, leadership active on LinkedIn. The more public signal, the sharper the intelligence. Best fit: B2B accounts with complex buying committees, 3–9 month cycles, and deals where the business case has to be built specifically for each stakeholder in the room.
Account intelligence is delivered within 2 hours of your first request. Most teams use it before the next discovery call and report walking in with context they wouldn't have had otherwise. The test is simple: did it change what you would have done on that account? If yes, the rest follows.
LightGTM labels every signal as verified, inferred, or not found — so your team knows exactly what's sourced and what's a gap. Verified signals come from public sources: earnings transcripts, news, LinkedIn, regulatory filings. Inferred signals are flagged. Your team reviews before acting. The goal is intelligence you trust enough to walk into a room with.
The confirmed problem in the account's own words, the real committee versus the assumed one, each stakeholder's stated needs and open objections, who has gone quiet, and what the business case still has to prove. Your CRM tracks that the meetings happened. The brief tracks what they changed.
Every brief carries coverage flags, single-thread warnings, and a deal-state line, so a sales leader can read deal quality at a glance. That inspection layer deepens as the deal progresses. A portfolio-level view is on the roadmap.

Your next enterprise account
has a way in.
See what it looks like.

Enter a target account. Get account intelligence in 2 hours.

Find the way into your next account
Intelligence takes ~2 hours. Account-specific, not a database lookup.
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